Orbitz for Business offers corporate travelers ease-of-use booking options while addressing the need to reduce travel management costs. Companies leverage Orbitz’ powerful booking engine technology, capable of searching over 2 billion flight and fare options from 455+ airlines, and apply their corporate negotiated rates.
The business site had seen few updates with no promotion to create traffic. Our solution consisted of an online interactive flash tool – Assess Your Plan, where prospects drag, drop and prioritize their corporate travel goals to receive customized industry learning. A 90-day nurturing campaign targeted to business decision-makers followed to drive traffic and track digital footprints.