I had the pleasure recently to hear Simon Sinek, leadership expert and author of “Start With Why,” speak about his model for inspirational leadership. The model he shared was surprisingly simple and yet incredibly generative as a way to think about why some leaders excel at inspiring people and others just manage.
Beyond just a way to think about inspirational leadership (of people), Sinek’s model is a meaningful and powerful way to think about how to build brand leadership.
Vice President, Client Service
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